consulting

  • Happy holidays and 2012 in review

    b2ap3 large holidays 2012Integrated Media Strategies would like to wish all its clients happy holidays.  The company has had an eventful first year in business and has would like to thank it's clients here in the United States, the United Kingdom and China for the work we've been able to do for you in these past twelve months. 

    We've launched multiple websites, helped build social media presences for several clients here in the U.S. and U.K., and assisted two Chinese companies with their English-language marketing.  Additionally,

  • The art of marketing specialized workforce programs for economic growth

    b2ap3 large Process pix 10North Carolina's biotechnology industry is a success story, built on 30 years of steady support for its development. It is ranked as the third-largest cluster of biotech, pharma and life sciences companies in the U.S., following only California and Massachusetts. It generates almost $60 billion a year. But in the early 2000's, biomanufacturing and biopharmaceutical companies in the state were facing difficulties. The state's capability to train sufficient numbers of workers with the specialized skills and knowledge needed to work in complex, highly-regulated biopharmaceutical manufacturing environments was limited. Companies were poaching each other's workers, driving up the cost of business and limiting the companies' ability to expand. This also negatively impacted companies that had a patent clock ticking down. These workforce challenges were costing billions.  The post below outlines how the team at Integrated Media Strategies played a key role in addressing this challenge and helping North Carolina to grow its economy. 

 

 

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