We help organizations develop communications plans.  Our approach is to work with organizations and take into account the organization's structure, its capacity, methods and channels of communication, goals and stakeholders.  Sometimes it may be necessary to build into planning organizational restructuring or training so that effective, sustained, on-message communications can occur.  Our communications typically take into account both what needs to be done as well as how to accomplish that. 

Communications plans should take into account effective branding, positioning and key annual events.  We help organizations integrate their communications with best practices so that work in one area can be leveraged across channels and platforms for maximum effect and cost efficiency.  We strongly encourage organizations to build in time for communications training so that staff understand how to stay on message, how to use platforms and channels effectively, and for reasons of communications risk management.

 

 

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