Article Index

 Content marketing

Content marketing is about using web and digital content to boost the standing, credibility and visibility of an organization on the world wide web, and in search results.  Done well, it is an extremely cost effective method of marketing. 

Two key elements of content marketing are regular posting and updates to your website and distribution of that content via email newsletters and social media.  Integrated Media Strategies helps organizations develop a cost-effective plan to update content regularly on their websites, create and post new content, and then distribute that content to audiences important to that organization.  Many organizations and small businesses have in-house experts and subject matter experts who are not web savvy, but are knowledgeable.  We help these organizations with developing content, formatting for the web, and posting and distribution at very cost-effective rates.  This ensures that the organization is able to focus on its core business competencies, while still getting the message out.  Contact us to get an estimate.

 

 

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